Creating landing pages for your business under the plumbing industry is a great way to generate more traffic and sales. The key is ensuring you have a clear and compelling call to action (CTA). While there are many different CTAs, they all have one common goal – to convert visitors into customers.
Here are a few tips for writing a call to action that will help you get the best plumbing leads:
Entice the Attention of Visitors
The first thing you should do is choose a headline that will grab the attention of your visitors. This can be determined through testing. Consider using social proof, such as review. This is a great way to show potential customers that can become sufficient plumbing leads for plumbers .
Call to Actions
You should always include a clear call to action, regardless of the type of offer you’re trying to promote. Your CTA should be friendly, informative, and positioned in a location that makes it easy to locate. In addition to your main CTA, you may also want to place other CTAs on your page to help encourage exploration. These CTAs could be on the form, in the footer, or elsewhere. Having more than one CTA on your page may lead to more conversions.
Short Videos/Animations
You should also include a short video or an animation to show off the benefits of your service. The video should help potential customers imagine themselves availing the service. A high-value offer might include small icons allowing visitors to share the content on social media.
Keeping Your Landing Page Clean
Always keep your landing page clean and clutter-free. This is important to ensure that your visitors have a pleasant experience. However, remember that your landing page should be different from other websites. If your competitors have similar offers, you should not duplicate their designs. This can be costly in terms of both time and money.
Testimonials
You should also consider whether to include testimonials on your landing page. This can add social proof, increasing the chances that someone will buy your service. You may also include an image of a person looking directly at your CTA. Images have been shown to influence user behavior.
Landing Pages for Plumbing Companies
Running a plumbing company requires commitment and patience in getting and finding the customers in a particular area. The infographic below from HomeGuru provides a more detailed explanation about the value of powerful landing pages for plumbing :
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